The 7-Day Negotiation Dojo: Get What You Deserve (No Fear Required)

Day 1 is the essential science class. Before you can negotiate, you must understand the fundamental principles of human persuasion. This book is the foundational text on the six psychological triggers that make people say 'yes'.

After learning the core principles from Influence, this book gives you the field-tested tactics. From an FBI hostage negotiator, you'll learn about tactical empathy, mirroring, and labeling. This is how you apply yesterday's science in a real conversation.

Now that you have the FBI tactics from yesterday, you need to know how to create a safe environment for them. This book is the guide to managing the emotional climate of a negotiation, ensuring that dialogue stays open even when the stakes are high.

With your skills for managing the conversation established, let's go deeper into your counterpart's mind. This book is a fascinating look at the cognitive biases that make people act irrationally, especially around value and price. A cheat code for understanding their next move.

Building on the specific biases from Predictably Irrational, this book gives you a wider lens. It's a masterclass in decoding people's deeper insecurities, motivations, and desires. This is how you read the person behind the negotiation.

After learning to read the other person, you now need to manage your own decisions under pressure. This book teaches you to think in probabilities and separate good decisions from bad outcomes, a crucial skill for any high-stakes negotiator.

For our finale, a counter-intuitive masterstroke. After a week of learning tactical skills, this short parable teaches you that the most powerful negotiation strategy is often to focus on giving value first. It's how you turn a single transaction into a long-term relationship.