Privacy Policy

Last updated: July 2025

1. Our Commitment to Your Privacy

At DailyShelf, we believe your privacy is fundamental. This Privacy Policy explains how we collect, use, and protect your information when you use our book recommendation service.

We are committed to being transparent about our data practices and giving you control over your personal information.

2. Information We Collect

2.1 Account Information

When you create an account, we collect:

  • Email address (via Google OAuth)
  • Name and profile picture (from your Google account)
  • Account preferences and settings
  • Subscription status (Free or Pro)

2.2 Book Access Activity

We track which books you choose to access from our daily selection of 3 books:

  • Which books you've chosen to view from our daily selection
  • Date and time when you accessed each book
  • Your reading history for personal tracking
  • Bookmarked books (Pro users only)

2.3 Technical Information and Analytics

We automatically collect technical information through Google Analytics 4:

  • Page views and user interactions
  • Device and browser information
  • IP addresses (anonymized where legally required)
  • General location (city/country level)
  • Session duration and bounce rates
  • Traffic sources and referral information
  • Custom events and user behavior patterns

Google Analytics Data Processing:

  • Data is processed by Google LLC (USA) under Google's privacy terms
  • We use Google Analytics 4 with privacy-enhanced configuration
  • IP addresses are anonymized for EU users
  • Data retention is set to 14 months maximum
  • We have enabled Google's consent mode for GDPR compliance

Third-Party Data Sharing:

  • Analytics data is shared with Google under their Terms of Service
  • We do not share Analytics data with other third parties
  • Google may use this data for their own analytics improvements

2.4 Cookies and Analytics Tracking

We use the following types of cookies and tracking technologies:

Essential Cookies (No consent required):

  • Authentication and session management
  • Security and fraud prevention
  • Basic functionality preservation

Analytics Cookies (Consent required):

  • Google Analytics 4 cookies (_ga, _ga_*, _gid)
  • Performance and usage measurement
  • Traffic source tracking
  • User behavior analysis

Cookie Consent:

  • We obtain explicit consent before placing non-essential cookies
  • You can withdraw consent at any time through our cookie preferences
  • Withdrawing consent may limit some functionality
  • Essential cookies remain active for core service operation

Cookie Management:

  • Cookies expire according to their specified retention periods
  • You can delete cookies through your browser settings
  • We respect "Do Not Track" signals where technically feasible

2.5 Legal Basis for Data Processing

We process your personal data under the following legal bases:

For EU Users (GDPR):

  • Consent: Marketing communications, analytics cookies, optional features
  • Contract Performance: Account management, service delivery, payment processing
  • Legitimate Interest: Service improvement, fraud prevention, security
  • Legal Obligation: Tax compliance, regulatory requirements

For Singapore Users (PDPA):

  • Consent: All personal data collection and processing
  • We notify you of collection purposes at the point of data collection
  • You may withdraw consent at any time (subject to service limitations)

Analytics Data Processing:

  • Google Analytics: Legitimate interest for service improvement (with consent for EU users)
  • Performance monitoring: Legitimate interest for service optimization
  • Usage statistics: Legitimate interest for business operations

3. How We Use Your Information

We use your information to:

  • Provide access to our daily book selection service
  • Track which books you've accessed for your personal reference
  • Authenticate your account and maintain security
  • Process subscription payments and manage billing
  • Send important service updates and notifications
  • Analyze usage patterns to improve our platform
  • Comply with legal obligations
  • Prevent fraud and abuse

Important: We do not use your data to personalize book recommendations. Our daily selection of 3 books is curated independently and is the same for all users. You simply choose which of the 3 books interests you most.

4. Information Sharing

4.1 Service Providers

We share information with trusted service providers:

Authentication & Database:

  • Supabase (database and authentication)
  • Google (OAuth authentication)

Analytics & Performance:

  • Google Analytics 4 (website analytics and performance monitoring)
  • Data processed in USA under Google's Privacy Shield/Standard Contractual Clauses
  • Subject to Google's Privacy Policy and Terms of Service

Payment Processing:

  • Stripe (payment processing for Pro subscriptions)
  • Payment data processed according to PCI DSS standards

Infrastructure:

  • Hosting and CDN providers
  • All providers bound by data processing agreements

4.2 Affiliate Partners

When you click on book purchase links, you may be redirected to affiliate partners like Amazon. These partners have their own privacy policies that govern how they handle your information.

4.3 Legal Requirements

We may disclose your information if required by law, court order, or to protect our rights, property, or safety, or that of our users or others.

5. Subscription and Payment Data

For Pro subscribers:

  • Payment information is processed by secure third-party payment processors
  • We store only your subscription status and billing cycle information
  • We do not store credit card or payment details on our servers
  • Subscription data is used solely for billing and service access management

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information:

  • Encryption of data in transit and at rest
  • Secure authentication via Google OAuth
  • Regular security assessments and updates
  • Limited access to personal data on a need-to-know basis
  • Secure hosting infrastructure

While we strive to protect your information, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security but are committed to protecting your data.

7. Your Rights and Choices

7.1 Account Control

You can access, update, or delete your account information at any time through your account settings or by contacting us.

7.2 Book Access History

You can view your complete history of which books you've chosen to access. Pro users can also access their bookmarked books and search through their access history.

7.3 Data Portability

You can request a copy of your personal data in a machine-readable format.

7.4 Subscription Management

You can upgrade to Pro, downgrade to Free, or cancel your subscription at any time through your account settings.

7.5 Cookie Preferences

You can control cookies through your browser settings, though this may affect some functionality of our service.

7.6 Analytics and Cookie Control

You have the following rights regarding analytics and tracking:

Cookie Consent Management:

  • Grant or withdraw consent for analytics cookies
  • Modify cookie preferences at any time
  • Access cookie preference .

Google Analytics Opt-Out:

  • Use Google Analytics Opt-out Browser Add-on
  • Enable "Do Not Track" in your browser settings
  • Request deletion of your analytics data

Data Subject Rights (EU Users):

  • Request access to your analytics data
  • Request deletion of analytics data
  • Object to analytics processing
  • File complaints with supervisory authorities

8. Data Retention

We retain your personal information for as long as necessary to provide our services:

  • Account information: Until you delete your account
  • Book access history: Until you delete your account or request removal
  • Subscription data: For billing and tax purposes as required by law
  • Usage analytics: Up to 2 years in anonymized form

Analytics Data Retention:

  • Google Analytics 4 data: 14 months maximum
  • Cookie data: As specified in individual cookie policies
  • Usage logs: 12 months for security purposes
  • EU users can request earlier deletion under GDPR Article 17

When you delete your account, we will delete or anonymize your personal information within 30 days, except where we are required to retain it for legal purposes.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure that such transfers are conducted in accordance with applicable data protection laws and with appropriate safeguards in place.

Analytics Data Transfers:

  • Google Analytics data is transferred to and processed in the United States
  • Google LLC participates in Privacy Shield frameworks (where applicable)
  • Standard Contractual Clauses govern EU data transfers
  • We ensure adequate protection for all international transfers

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

11. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us through our support channels or via the contact information provided on our website.

We are committed to addressing your privacy concerns and will respond to your inquiries promptly.

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Your privacy matters to us. By using DailyShelf, you acknowledge that you have read and understood this Privacy Policy.

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