Spark Innovation: Your 7-Day Guide to a More Creative Team

Day 1 is about understanding the basic science. Innovation isn't a magical 'eureka' moment. This book is your starting point, revealing the patterns and environments that consistently produce good ideas. You have to know how to set the stage.

After learning where ideas come from yesterday, today we learn about the people who champion them. This book is a myth-busting guide to what it really takes to be an 'original.' It's essential for fostering the right kind of creative talent on your team.

Now that you understand the people, you need to build the right culture. This book, from the co-founder of Pixar, is the ultimate 'how-to' guide. It's packed with practical lessons on how to lead creative teams and protect fragile, new ideas from bureaucracy.

With your creative culture from Creativity, Inc. in place, you need a process for execution. This book provides the 'build-measure-learn' framework for turning innovative ideas into real products without wasting time and money. It's how you de-risk innovation.

Your innovation is built, but how do you get people to adopt it? Building on the product lessons from yesterday, this book is the classic guide to how ideas spread. It gives you the framework for finding the 'tipping point' where your innovation goes mainstream.

After learning how to spread your ideas, let's rethink how we build innovative teams. This book makes a powerful case for hiring 'generalists' with broad interests. It's a counter-intuitive lesson in how diverse knowledge fuels breakthrough thinking.

For our finale, a masterclass in leading innovation at scale. After a week of learning tactics and theories, this memoir from the CEO of Disney is a powerful case study in optimism, courage, and betting big on creative ideas. The ultimate inspiration for any innovative leader.