Your 7-Day MBA: A Guide to Build a Business from Scratch

Day 1 is your foundation. Before you waste a single dollar, this book gives you the 'build-measure-learn' framework to test your ideas fast. This is the official manual for not building something nobody wants. It's your starting block.

After learning the Lean Startup method for how to build, Day 2 is about what you're building. This book forces you to find your core mission. That 'why' is what attracts loyal customers and a passionate team, turning your project into a movement.

Now that you've found your 'why' with Simon Sinek's help, you need the guts to see it through. This book is your guide to being an 'Original.' It debunks myths about creativity and gives you a playbook for championing your unique idea, even when it's scary.

With the courage to be an Original, you now face a new enemy: distraction. This book teaches you to cut through the noise. It's a masterclass in ruthless prioritization, forcing you to focus all your energy on the one action that matters most right now.

After Day 4 taught you to focus on The One Thing, you need to get others on board. This book, by an FBI hostage negotiator, gives you the tactical communication skills to sell your vision, negotiate deals, and get a 'yes' without compromising.

Now that you can negotiate like a pro, you need to build your team. This book reveals the three simple skills that create a kick-ass group culture. It's the secret to moving from a solo founder to a leader who can build something bigger than themselves.

You've built your team with The Culture Code's lessons. The final challenge is making it last. This book is the ultimate capstone, revealing the timeless principles that separate the good companies from the truly great ones. This is how you build a legacy.