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Spot Lies, Own The Internet

Calling Bullshit: The Art of Skepticism in a Data-Driven World

by Carl T. Bergstrom and Jevin D. West

Science

TL;DR

This book is your survival manual for the digital age, teaching you how to sniff out statistical scams, data deception, and misleading graphs like a seasoned detective. It's all about developing critical thinking skills to question everything you see and hear, especially when it's backed by 'data.' You'll learn to identify red flags in arguments, understand common logical fallacies, and not get played by fancy numbers or slick presentations. Basically, it's about arming yourself with the tools to spot the bullshit before it makes you look dumb.

Action Items

Your Brain's BS Detector
1.

Before sharing that wild article, Google the source. See if they're known for clickbait, bias, or actual facts. A quick search can save you from looking like a clown.

The 'Numbers Don't Lie, But Liars Use Numbers' Filter
2.

When you see a statistic, ask: 'What's the actual number? What's the sample size? What are they not telling me?' Don't just accept the headline.

The 'Correlation Ain't Causation, Dummy' Rule
3.

Next time you hear 'X causes Y,' pause and think: 'Could there be something else going on here? Is it just a coincidence? What other factors could be at play?'

The 'Follow the Money/Power' Principle
4.

When someone presents 'facts,' especially if they're trying to convince you of something, ask yourself: 'Who benefits if I believe this? What's their motivation? Is there a hidden agenda?'

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Key Chapter

Chapter - The Art of the Misleading Graph

Ever feel like charts and graphs are supposed to be objective, but sometimes they just feel... off? This chapter pulls back the curtain on how easily data visualizations can be twisted to tell a completely different story. It's like someone showing you a perfectly filtered selfie while cropping out the messy room behind them. You learn to look beyond the pretty colors and slick lines and ask, 'What are they not showing me?' or 'Is this scale trying to make a tiny bump look like a mountain?' It's about seeing the manipulation in how data is presented, so you don't fall for visual tricks designed to sway your opinion.

Key Methods and Approaches

Your Brain's BS Detector

(AKA: Source Credibility & Context)

Description:

Don't just swallow information whole. Check who's serving it up and why.

Explanation:

It's like when your sketchy friend tells you they 'know a guy' who can get you cheap concert tickets. You're gonna ask for details, right? And probably check if that 'guy' isn't just them in a wig. Same with info online. Who made this? Do they have an agenda? Are they just trying to sell you something or get clicks? Is this from a reputable source or some random dude's blog? Context is king, fam.

Examples:
  • Seeing a 'miracle weight loss' ad on a random website vs. reading a peer-reviewed study on a medical journal.

  • Your friend sharing a wild conspiracy theory from a YouTube video vs. a news report from a major, established news outlet.

  • A company's own 'study' showing their product is the best vs. an independent consumer report from a trusted organization.

Today's Action:

Before sharing that wild article, Google the source. See if they're known for clickbait, bias, or actual facts. A quick search can save you from looking like a clown.

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